Do you own a business?  Does security and privacy matter to you?  Perhaps you’ve been hacked before either personally or professionally?  If any of these things are true you should probably look into getting a VPN such as TorGuard for your business at the very least.  

You may be wondering what a VPN is exactly and what reasons you might have for attaining and using one?

What is a VPN?

A VPN (Virtual Private Network) or private WiFi basically gives you privacy or security when communicating between servers.  Some industry people like to call a VPN a “secure tunnel”.  You have to have your communications travel between your computer or company’s computers and certain private servers/VPNs if you want the right level of security and privacy.  

Now it should be noted that your communications can still be intercepted however, the text will not be understandable whatsoever.  It will be Trumpspeak/Politicianspeak and or Gibberish. I believe we all know what that equals to when you try and decipher it.

But let’s get back to the point.

How Does a VPN Work?

To put it succinctly a VPN encrypts data on one end decrypts it on the other.  This is also called end to end encryption.  Only the sender and reader can comprehend it.  When using a VPN, hackers can’t intercept your company’s data or any other communications you might feel are important or sensitive.  Your business really needs this because hackers typically get into your system while you are using WiFi at a hotel, airport system, or coffee shop.  

Why Does Your Business Need It?

  • SEO SEO and SEO

If you own or run a business nowadays you better be up on your SEO.  Not only domestically, but globally.  When you use a VPN you will be able to easily monitor your optimization around the world.  

How this works is the VPN allows you to view the web as if you are in the country you are trying to monitor.  Many countries use different servers and often times you can’t view certain sites/search engines.

  • No Fascism

When you use a VPN you can get over the hurdles or nonsense of Fascism and or censorship.  Most people aren’t aware that there are more than 60 countries in the world that have some form of censorship when it comes to the internet.  Take China for instance, they don’t want their citizens to have a clue about anything going on in the world. I see it when I travel in the way that they interact with others.  It’s sad and unfortunate because at the end of the day they are probably really nice people.  When doing business with or in other countries using a VPN will allow you to view or use pretty much any website and use VoIP calling apps without any issues.

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How Apps Can Help Your Business Thrive

There are many things you can use to help your business thrive, but apps are certainly up there. They represent how powerful technology has become, and how much it matters to our businesses. So, check out how apps can help your company thrive and grow as much as possible.

Connecting with more people

As a business owner, you should always be looking for ways to connect with as many people as possible. And the way to do this is to ensure that you use apps to your advantage. For instance, you might consider creating a business app.

This will allow you to interface and connect with a whole new set of customers. You will be able to appeal to them through their smartphones wherever they may be. And this is an excellent way of raising brand awareness, and connecting with more people.

Do work on the move

When you run a modern business, you’re going to find you’re a busy person. You will be moving around a lot and traveling quite a bit. And this is where you need to make sure you have plenty of apps.

You see, there are certain apps these days that allow you to work remotely. No matter where you are, you can still be sure you’re running your business.

And this is vital for ensuring you are always connected and constantly evolving. Working on the move is a vital part of contemporary business, and you need to make sure you do it as much as possible.

Payments

One of the best things that apps can do to help your business thrive is through payment methods. The best businesses are the ones who offer the most amount of payment methods.

Customers hate having to wait around to get what they want. And the fact is that you could easily lose sales as a result. So, you need to use any sort of small business app that can help with payments.

That way you can process multiple transactions at once, and increase the sales you make. Instead of simply enjoying a lot of leads and a few sales you will be able to convert every lead into a sale on the spot.

Marketing

It’s vital to look at every possible avenue you can to market your business. That means you need to think about using apps to help you promote and advertise your brand.

There are so many things you can do in this respect, and it’s really a case of deciding which to use. The best thing to do would be to get social media apps on your laptop or smartphone. Things like Twitter and Facebook are vital for marketing the brand.

And you can use the apps for instant connectivity and interaction. These allow you to update and promote your business at any time of day or night, wherever you are.

The good thing about owning and running a business these days is that there is so much out there to help you. Indeed, technology has developed to such a degree that we can use it to help our businesses so much.

If you harbour ambitions of developing a successful and thriving brand, you will need to make use of technology. And smartphone apps are one of the best formed of technology you can use these days.

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