Any successful specialist working in mobile app development cannot confidently look into the near future if he does not comprehensively intensify his production processes.

The report of the world-recognized authoritative consulting firm McKinsey & Company, which appeared recently, has made a real revolution in the world of data solutions developers. It introduces fundamentally new concepts and approaches to business performance that instantly became the Bible of top managers of leading IT companies.

A new commandment I give to you

A new commandment

The New Testament from McKinsey is called Developer Velocity and includes 46 drivers, logically divided into 13 sections.

The key concept of this rapidly conquering teaching is the “Developer Velocity Index” (DVI).

Experts who have carefully studied this report and its recommendations are sure: not a single web framework, no one web application can claim guaranteed success if the entire system of software solutions production has not undergone a radical restructuring. Today, it is safe to say that if you are looking for a future tech partner, you should definitely find out how deeply he has integrated DVI principles into his workflows.

Below, we will talk about the main points that can provide software excellence in the conditions of fierce competition.

The rules of omnipotence

The rules of omnipotence

Experts from the McKinsey team prove through practical examples that the approaches they deduced during the study are applicable not only to the IT industry but also to any production in the broadest sense. It doesn’t matter what we are talking about: websites production, application testing, Node.js development outsourcing service or turbine manufacturing plant and pharmaceuticals or even the food industry, at least four out of 13 groups developed by McKinsey & Company have absolutely universal meaning. We are talking about:

  • Instruments;
  • Culture;
  • Production management;
  • Talent management.

From the above, it is clear that product management is closely intertwined with people management. To implement such a global change, of course, large companies request specialists. However, at the level of small and medium-sized enterprises, the implementation of these four approaches provides the largest share in the overall DVI rating. This, in turn, ensures maximum business performance.

It is important to understand that when speaking about software excellence, we mean not just the impeccable reliability, relevance, and elegance of the code of a separate program or a whole line of data solutions. It is about achieving an excellent level at all stages of the mobile app development process. Furthermore, it is an integrated approach to solving this problem that can ensure the competitiveness of any IT company, a high level of its capitalization, and smooth integration into the rapidly changing world of high technologies.

So what, after all, do you mean?

The good news Small businesses can have great email security

Perhaps the vaguest of the four criteria above are those related to working with people. Let’s try to figure it out in more detail.

The following recommendations are also taken from McKinsey reports and are based on the combined experience of more than a hundred global companies leading in a wide variety of industries.

  • Take the time to develop a clear, comprehensible, and engaging strategy for your firm. Make sure they are not just familiar to every employee across the vertical of the company but are personally accepted by them. Remember that money is not the only or even the first motivator among all known ones.
  • Working in a pandemic has given us invaluable experience. Not to use it would be, at the very least, mismanagement. Quarantine realities have shown how effective relatively small teams with a high level of autonomy can be. Think about it.
  • Remember to transparently delegate authority within these teams and maintain a high level of performance discipline. Initiative and control are inseparable. Pay attention to leaders, encourage and support them. Do not spare resources to improve the qualifications of employees who have proven their prospects.
  • More than 60% of CEOs of successful companies emphasize the importance of digital tools used in the teams’ work. Without a doubt, this is an extremely relevant aspect of the organization of modern high-tech production. However, the human factor is still decisive. Therefore, create the clearest for you, as a manager, systems for integrating digital solutions into the team of employees.

In 2017, on the way to the victorious march of the digital revolution, another memorable sign was installed: every second inhabitant of the Earth connected to the World Wide Web. Today, this achievement does not seem so significant against the backdrop of the daily news from the digital front. Every day presents us with new challenges. And you need to prepare for them in advance. This is the key to success in any business.

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The Most Hotly Contested Web Design Concepts of 2016

If there’s one topic that gets people fired up it’s web design. To succeed online, a smartly designed website is crucial. Something that brings in visitors and keeps them on your page, absorbing content.

Unfortunately, what constitutes a great site isn’t always agreed upon, and there’s constant debate of best practices, what’s hot, what’s not, and what is the cancer that is killing the industry. The argument still rages on, and recently it’s moved on to these commonly used web design elements:

The Carousel

“We’re not at the park, so why are we going around and around? Because people keep designing their sites with these blasted carousels” is just one of the commonly heard gripes about this supposedly interesting design choice.

Unfortunately, we have to keep clicking left or right to get another little morsel of information that the designers have deemed us worthy to handle. Are they afraid we can’t read full paragraphs? This one isn’t just a matter being annoyed personal preference, however, Carousel designs actually harm your websites performance.

They kill local SEO efforts by starving your site of actual content, the slow your site down with huge image files and JavaScript, and they are so confoundingly bad that nobody clicks through them all the way. The naysayers might have a point on this one, Carousels are way more trouble than they are worth.

Parallax Scrolling

You’ve seen this technique on graphics heavy sites in which the foreground and background scroll at different speeds. It creates a feeling of depth, helps tell a story through visuals, and looks pretty cool when properly implemented.

Unfortunately, it comes with some (resolvable) issues that may make it a waste of time. Like the Carousel, use of Parallax Scrolling is damaging to SEO. Since there’s usually just one page and a bunch of images, there’s no text content for search engines to crawl through and rank.

The abundance of images reduces performance (and completely kills performance on mobile devices). Most damaging of all though, is that the technique can just make it confusing to absorb any useful information, which will cut your number of repeat visitors down tremendously.

Think about it, would you stick around on a website where your only navigation option was to scroll downwards through hard-to read image/text combos? Of course, there are examples of Parallax Scrolling done right, so the argument is there that it’s all about how you choose to use it.

The Hamburger Menu

That three lined symbol in the corner on most websites that you click to access navigation options is commonly known as the hamburger menu.

While it does look cool, and you can see why one might be tempted to clean up their navigation by having it sleekly displayed in a drop-down menu, many say it kills a websites discoverability.

When your navigation options are out of sight, they are also out of mind, the thinking goes. There’s also the argument that it’s less efficient, since you’re forced to go to a separate menu just to see your options, but that’s more a matter of personal taste, it would seem.

We may never get definitive answers on whether these trends are good or bad, but it seems pretty clear that if you are going to try to incorporate any of these ideas into your design, you have to do it with care.

We’ve given you an overview of the tons of free web design options out there for building a pretty good site. When you have to move up to the big leagues though, it’d be prudent to hire some big league talent.

Professional web developers like Big Drop (out of New York), or Brown Box Branding (Dallas TX) offer great designs coupled with high level marketing strategies proven to keep the visitors coming back to your site for more.

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