The rumors of Microsoft’s acquisition of MicroVision (MVIS), a laser scanning and 3d sensing tech firm, are finally a reality.  The official news of the MicroVision acquisition is set to be announced Tuesday May 12th.  Microsoft’s decision to acquire MicroVision follows a tumultuous week, after their stock price skyrocketed over 300% to $1.75 amid rumors of the Microsoft takeover, then tumbled over 65% in the following days after the tech firms earnings call came and went without news of a Microsoft buyout.

Microsoft’s Decision to Acquire MicroVision

Many analysts have speculated that Microsoft’s acquisition of MicroVision could make a lot of sense, noting MicroVision’s MEMs based laser scanning technology and intellectual property is embedded in its soon to be released augmented reality display called the Hololens 2.  With a growing list of ex-Microvision employees now working for Microsoft, rumors were popping up all over the internet of a Microsoft buyout for months.

Increasing pressure to Acquire MicroVision

In a press release MicroVision announced they were considering “strategic alternatives” and fielding acquisition offers from giants in the industry by the likes of General Motors, Tesla TSLA, and Lockheed Martin LMT.  With so many of the country’s top tech companies reportedly competing to buy MicroVision, the bidding war heated up placing added pressure on Microsoft to purchase MicroVision before another company swooped in and bought MicroVision out from under them.  Microsoft faced the very real possibility of losing out on owning MicroVision’s intellectual property, reportedly playing a large role in their decision to acquire the laser scanning and 3D sensing tech firm.

Intellectual Property Primary Reason for Microsoft’s Acquisition of Microvision

Many investors speculated for months that Microvision’s intellectual property is where their real value lies and not in their earnings.  Analysts noted that MicroVision’s intellectual property can not only improve Microsoft’s Hololens 2, but their patented LIDAR, 3D sensing and image capturing technology could also further Microsoft’s efforts to compete in the lucrative race to develop and produce an autonomous self driving car.  Microsoft’s acquisition of MicroVision has the potential to catapult them into the divers seat (pun intended) in the autonomous car space, making Microsoft’s acquisition of MicroVision more of a “need” than a “want”.

Microsoft Acquisition of Microvision - Patent for Hololens

Patent Linked Microsoft to MicroVision an Early Clue

MicroVision is listed as the inventor and owns the patent for the “Scanned Image Projection System” used in Microsoft’s Hololens 2, documented in the patent referenced above.  Patent information is readily available to the public and can easily be found on the official website for the United States Patent and Trademark Office.  MicroVision’s MEMs based technology is not only integral in Hololens, it is the very foundation of it.

Alex Kipman noted in a Ted Talk he gave about the Hololens, that one of the primary challenges Microsoft initially had to overcome with the Hololens 2 was having an image mounted so close to the users eye while still being able to focus on it.  MicroVision’s MEMs based laser light technology called the scanned image projection system, essentially solved this problem helping Microsoft overcome one of it’s biggest hurdles.  As you can see in the magnified images produced by below, MicroVision’s technology is heavily integrated throughout early versions of the Hololens.  This essentially laid the foundation for Microsoft’s acquisition of MicroVision, eventually setting the process to acquire them in motion.

Microsoft Acquisition of Microvision Tech in Hololens

Microsoft Acquisition of Microvision - Patent for Hololens 2

MicroVision Patents Essential to Microsoft

It has been extensively documented online that MicroVision owns the patents for a few essential pieces of technology that Microsoft requires for their Hololens 2 augmented reality display.  In addition to this IP, MicroVision also developed and patented an extensive library of LIDAR and 3D sensing proprietary technology.

Microsoft likely plans to use MicroVision’s cutting edge LIDAR and 3D laser scanning capability to accelerate their research and development to produce an autonomous vehicle before the competition.  The combination of these well known patents as well as MicroVision’s undisclosed proprietary intellectual property are reportedly one of the main reasons Microsoft chose to acquire MicroVision.

Official Announcement: Microsoft Acquires MicroVision

MicroVision’s Financial Advisor Craig-Hallum expects the officially acquisition announcement sometime after hours on Tuesday May 12th.  Microsoft’s acquisition of MicroVision is expected to be officially signed, sealed, and delivered by late August.  Rich culture, talented engineers, and the valuable intellectual property that MicroVision brings to the table are sure to make an immediate impact for Microsoft and pay dividends for years to come.

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Keep Your Business Competitive With These Technological Must-Haves 1 - Florida Independent
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Keep Your Business Competitive With These Technological Must-Haves

Running a business in 2016 is a fascinating and complex endeavour. The truth is, the world of business is unlike it has ever been before. Not only is it more competitive than ever, but the rules seem to be getting looser and looser.

If you want to succeed in business today, you need to know how to adapt continually to a changing environment. As long as you remain fair, and consistent in your vision, you can do more or less whatever you please. And that is very good news indeed for anyone looking after a company.

Part of the process of keeping up-to-date with the world of business is taking on the latest technologies. This doesn’t mean that you have to religiously follow every new trend. Indeed, if you did, people would likely think less of you and your business as a result. But it does mean that you should be taking advantage of what technology is available.

At the end of the day, you should be using whatever is available to make your business a viable competitive force in the world today. But nor is it just about being competitive. It also makes little sense to ignore certain technological advances. If they are cost-effective, and they provide a means for you to do what you do quicker and easier – then that’s just good business.

With that in mind, let’s have a look at some of the top technological must-haves for your business this year.

Productivity tools

One of the most important aspects of running a business is ensuring that your time, and your staff’s time, is used effectively. After all, you are paying them their wage – you need to make sure that you are getting your money’s worth.

That’s why it’s important to keep their productivity high. This is just good business. Fortunately, there is technology available which enables you to make the most of the time spent in the office.

Programs such as OneNote allow you to keep a much more organised digital workspace. This is great news. Too much of our time at work is wasted on trying to find the right documents for any given task.

With OneNote, you have a user-friendly, easy way of keeping everything together which needs to be together. That way, you can spend more time working.

Even if you just make this change for your own computer, your business will see a dramatic improvement in its productivity levels. Not only that, but you can use that same software to keep tabs on the productivity of your employees. How’s that for a versatile piece of software?

The cloud

Long gone are the days when you would have to copy over files from one computer to another. Thank goodness – we all remember the hassle of having to email files, or put them on a flash drive. And if the files were too big, then it could prove to be a real nightmare.

Flash drives have their place, of course. But for a sprawling business which is only set on growing bigger, they do not serve all that much purpose. Any growing business needs a method of transferring files which is fast and easy to use. It is also a huge benefit if location doesn’t matter at all.

Part of the reason for this is that growing businesses often need to have more than one location in which to do their business. If you have started kitting out a second office, then you might be worrying about data transference.

Don’t – with the cloud, it’s no problem at all. The cloud allows you to have all your files available on any connected device, immediately. There are not even any transfer times, because it is just waiting at your disposal for you to connect to.

This is the kind of technology that business has been waiting for for many years. A few years ago, this would have seemed like a dream. Now it’s a dream come true.

The main beauty of the cloud is that it is easy to use. But even if you – or any members of staff – are struggling with it, then don’t worry. There is always a helping hand available. Consider icloud sign in for all your cloud needs. Chances are, you will have your answer in moments.

Social media

Any business owner worth their weight in salt knows the overbearing importance of marketing. The way you put your business forward into the public view says a lot about your enterprise. It also dictates, to a large extent, how successful you are likely to be as a company.

Marketing should be considered as one of the primary arms of your business. Of course, the methods involved in marketing are varied. And with the advent of certain technological advances, marketing is now more effective than ever. Nowhere is this plainer than in the world of social media.

Social media is a real godsend for business owners in today’s world. With social media, you have a tool which enables you to get your message directly into people’s homes (and pockets). Not only that, but you don’t even have to pay a penny. Unless you want to, of course, in which case, it is even more effective.

Social media allow you to project your brand image however you like, day and night, to millions upon millions of people all around the globe. Never before has there been a marketing tool so immediately effective. Truly, any business would be insane not to consider social media a central part of their marketing strategy.

If you run a business, and you want it to be a competitive force in today’s world, then getting engaged in social media is an absolute must. Ensure that your business has accounts on all the main sites.

But more than that – use them! The key to successful social marketing is a lively, healthy interactivity with the general public. Take the opportunity to present your company in a bold and exciting manner. The people will find it hard to forget your brand in a hurry – and that is the name of the game.

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