Today, over seventy percent of Americans use social media in one way or another. Posting an image on social media is one of the best ways to show people what you care about. And that’s for whether you’re promoting your brand, sharing a selfie, or posting a meme.

Of course, you need to post these images in aesthetically pleasing ways.

That means you have to know the proper image sizes for social media so that you can make the most of each platform. What works on Instagram might be practically unusable on Pinterest. By understanding how to utilize these different dimensions, you can optimize your social media accounts, increase your number of followers, and get more conversions.

Are you interested in learning more? If so, then continue reading and we’ll walk you through everything you need to know about image sizes for social media.

Facebook Image Sizes

Facebook is the biggest social media platform in the world. It’s a place where people go to share ideas and post personal and public concerns. If you post an improper image size, you could end up with little engagement.

When choosing your image size, you need to understand that it will look different on your followers’ newsfeeds than on your own personal timeline. The first thing you want to do is consider where most people are going to come across the image and then base your dimensions on that.

When it comes to your profile picture, you need to understand that it’s going to look like a square. Whenever you make a post, your profile photo is going to appear right there next to it. However, your profile photo isn’t going to be all that big, so you want to make sure there isn’t too much going on in it.

Your profile picture has to be at least 180 x 180 pixels. On a smartphone, it’s going to as 128 x 128 and 170 x 170 pixels on computers.

When you share an image, it’s going to show up on your timeline as well as the feed of your friends and followers. Your photo should be around 1,200 x 630 pixels.

Instagram Image Sizes

Instagram has exploded in popularity in recent years. Some might even claim it’s what’s responsible for social media’s current fascination with images. If you have an account that focuses on showing things that are aesthetically beautiful, then you need to be on Instagram.

When it comes to Instagram dimensions, your photo should be 1080 x 1080 pixels. Your photos will appear in the app as 510 x 510 pixels. For portrait photos, you want dimensions to be 1080 x 1350 pixels.

Your profile picture for Instagram is going to be square. The pixels will be 110 x 110. You want to make sure that you have a ratio of 1:1.

Pinterest Image Sizes

Pinterest is truly where the aesthetically beautiful mixes with commerce. The majority of pages on the platform are actually external links. This means it’s a great way to increase your click-through rates.

When you create your Pinterest account, you can either sign up through email, Twitter, or Facebook. If you choose Twitter or Facebook, then Pinterest will just use the profile picture that you have for the other social site.

Either way, you can also upload your own image too. This is going to be a square image and you want the largest size you can get. The image is going to appear in 165 x 165 on your home page.

When you add a pin to a board, you need to keep in mind that Pinterest has a limit for how wide the picture can be. However, there isn’t a limit as to how long it can be.

This means that you can use very tall images if you so want. Just make sure that tall images are adding value to your content if you use them.

On the main page, the image will appear as 236 pixels and the height will be scaled.

Twitter Image Sizes

While Twitter is more focused on text, images still play an important role, especially when sharing memes. Because not as many images are shared on this site, your profile picture is going to carry a lot more weight. You want to make sure that your profile picture is of very high quality.

The recommended size for this square image is 400 x 400 pixels. Your file size can’t exceed 2 MB and you can upload either a PNG, GIF, or JPG file.

When you publish a tweet, you have the ability to attach a photo to it. In the past, posting a photo would affect your character limit. This is no longer the case.

You should remember that Twitter can minimize your photo into a smaller version in order to fit your followers’ preferences. By centering your content horizontally, you can better ensure that the meat of your image will be more visible if the image is minimized.

It’s best to have an aspect ratio of 16:9 for these photos.

The Importance of Knowing Image Sizes for Social Media

As we can see, the image sizes for social media platforms can vary greatly. And by knowing the ideal dimensions for each platform, you’ll be able to make the most of your social media campaigns.

Just remember that content always comes first. A pretty image is worthless if it isn’t saying anything worthwhile.

Are you looking for other helpful tech articles like this one? If so, then make sure to check out the rest of our blog today for more!

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Keep Your Business Competitive With These Technological Must-Haves

Running a business in 2016 is a fascinating and complex endeavour. The truth is, the world of business is unlike it has ever been before. Not only is it more competitive than ever, but the rules seem to be getting looser and looser.

If you want to succeed in business today, you need to know how to adapt continually to a changing environment. As long as you remain fair, and consistent in your vision, you can do more or less whatever you please. And that is very good news indeed for anyone looking after a company.

Part of the process of keeping up-to-date with the world of business is taking on the latest technologies. This doesn’t mean that you have to religiously follow every new trend. Indeed, if you did, people would likely think less of you and your business as a result. But it does mean that you should be taking advantage of what technology is available.

At the end of the day, you should be using whatever is available to make your business a viable competitive force in the world today. But nor is it just about being competitive. It also makes little sense to ignore certain technological advances. If they are cost-effective, and they provide a means for you to do what you do quicker and easier – then that’s just good business.

With that in mind, let’s have a look at some of the top technological must-haves for your business this year.

Productivity tools

One of the most important aspects of running a business is ensuring that your time, and your staff’s time, is used effectively. After all, you are paying them their wage – you need to make sure that you are getting your money’s worth.

That’s why it’s important to keep their productivity high. This is just good business. Fortunately, there is technology available which enables you to make the most of the time spent in the office.

Programs such as OneNote allow you to keep a much more organised digital workspace. This is great news. Too much of our time at work is wasted on trying to find the right documents for any given task.

With OneNote, you have a user-friendly, easy way of keeping everything together which needs to be together. That way, you can spend more time working.

Even if you just make this change for your own computer, your business will see a dramatic improvement in its productivity levels. Not only that, but you can use that same software to keep tabs on the productivity of your employees. How’s that for a versatile piece of software?

The cloud

Long gone are the days when you would have to copy over files from one computer to another. Thank goodness – we all remember the hassle of having to email files, or put them on a flash drive. And if the files were too big, then it could prove to be a real nightmare.

Flash drives have their place, of course. But for a sprawling business which is only set on growing bigger, they do not serve all that much purpose. Any growing business needs a method of transferring files which is fast and easy to use. It is also a huge benefit if location doesn’t matter at all.

Part of the reason for this is that growing businesses often need to have more than one location in which to do their business. If you have started kitting out a second office, then you might be worrying about data transference.

Don’t – with the cloud, it’s no problem at all. The cloud allows you to have all your files available on any connected device, immediately. There are not even any transfer times, because it is just waiting at your disposal for you to connect to.

This is the kind of technology that business has been waiting for for many years. A few years ago, this would have seemed like a dream. Now it’s a dream come true.

The main beauty of the cloud is that it is easy to use. But even if you – or any members of staff – are struggling with it, then don’t worry. There is always a helping hand available. Consider icloud sign in for all your cloud needs. Chances are, you will have your answer in moments.

Social media

Any business owner worth their weight in salt knows the overbearing importance of marketing. The way you put your business forward into the public view says a lot about your enterprise. It also dictates, to a large extent, how successful you are likely to be as a company.

Marketing should be considered as one of the primary arms of your business. Of course, the methods involved in marketing are varied. And with the advent of certain technological advances, marketing is now more effective than ever. Nowhere is this plainer than in the world of social media.

Social media is a real godsend for business owners in today’s world. With social media, you have a tool which enables you to get your message directly into people’s homes (and pockets). Not only that, but you don’t even have to pay a penny. Unless you want to, of course, in which case, it is even more effective.

Social media allow you to project your brand image however you like, day and night, to millions upon millions of people all around the globe. Never before has there been a marketing tool so immediately effective. Truly, any business would be insane not to consider social media a central part of their marketing strategy.

If you run a business, and you want it to be a competitive force in today’s world, then getting engaged in social media is an absolute must. Ensure that your business has accounts on all the main sites.

But more than that – use them! The key to successful social marketing is a lively, healthy interactivity with the general public. Take the opportunity to present your company in a bold and exciting manner. The people will find it hard to forget your brand in a hurry – and that is the name of the game.

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