No business is isolated—every global economy interconnects with a network of sellers, distributors commonly known as channel partners.
So, the success of these businesses will depend on the cooperation of the company and its partners.
Ideally, channel training focuses on improvements in partnering skills. It is essential to have a comprehensive training process.
Tovuti LMS features unique templates for channel training. In this article, we focus on the six strategies employed by Tovuti LMS for channel training.
Table of Contents
Evaluate the scope
Initially, it is best to picture the needs of your partners. As there are various streams of partners, the training preference also varies accordingly.
For example, a sales representative needs product training, while a marketing agency requires marketing-based training.
So, determine what training fits your partners through online surveys and questionnaires.
Line up your Key Performance Indicators (KPIs) with the goals
Key Performance Indicators (KPIs) are the measurable factors used to assess the overall performance of the business in all areas, including finance, company’s strategies and executions.
Therefore, tracking these indicators proves whether or not your business aligns with these goals. While working together, channel partners may deviate from these goals as they are most probably unaware of them.
Channel training clears this technical stuff explicitly in a comprehensive way to your partners. Besides, it also helps in assessing the Return on Investment (ROI) as your training with Tovuti LMS features includes performance tracking.
For example, you can assess the comparison of customer Retention rates before and after channel training. Additionally, it confirms if the training was practical or not.
Decide the ideal platform
After defining the scope and KPIs, it is time to select the platform and modes of training. For instance, if you have partners around the globe, then opting for a Learning Management System (LMS) virtually connects them.
Tovuti LMS features include live video sessions and gamification to assess the performance of your partners towards the channel training. It saves time for many remote workers as well.
While the choice of LMS differs with the budget and needs, Tovuti LMS has almost all advanced features to cater your needs at the best pricing plans.
Professional etiquettes like a sense of belonging, appreciation and trust improve your partners’ interest in channel training.
Instead of overwhelming them with large chunks of information, break them down into considerable milestones with small compliments like points and rewards at the end of each session enhances their involvement.
Tovuti LMS features mobile learning support with fascinating games to evaluate their learning level and at the same time entertains them.
Based on it, please provide them with certifications and real-time incentives which makes them feel confident and happy.
After providing training, don’t abandon them. Frequently, occupy through live chat room discussions in enquiring about their training and requirements if needed.
This seamless communication behaviour strengthens your relationship with the partners.
Tovuti LMS features effective communication interfaces like live chat options and video conferencing abilities built within the training software.
Break the training schedule
As previously said, you can break the training into milestones. Besides, including advanced developments and trends as a part of the training creates awareness to your partners.
Even, it lightens the creative minds to new ideas to implement in your products. You can later brainstorm these ideas and network them to come up with a new product.
However, this section shouldn’t be too technical to bore them altogether. Precise and crisp as possible.
Including these strategies in your channel training helps to balance the equation between your partners and business.
Eventually, the results will turn out to expand your business to multiple levels. Share your experience after implementing these strategies in your channel training.