We live in an era of hyper-vigilance. We are always worried about our internet service provider (ISP) spying on our browsing habits, and the government tracking our activities. Sometimes, traveling to another country can be challenging for journalists, lawyers, and doctors who have tons of sensitive information on their cloud, email and hard drives. Logging into your mail while using a public network can threaten the privacy of your clients and risk your reputation as a professional.

Regular internet users often feel threatened by the somewhat dangerous and authoritarian laws of the government when it comes to the free download of files via torrent. Watching geo-specific content on global channels like YouTube and logging into social media platforms like Facebook from certain countries can be challenging for any traveler. For example – certain countries like China, Iran, and North Korea have banned access to Facebook. If your daily work depends on social media activities, you may want to stay up-to-date with the social media trends and your posts. Doing so without enough privacy and security can lead to not only penalties, but also jail terms in certain countries. What are the ways you can ensure complete safety and privacy of your data on the web?

Why do you need more than the incognito option on your browser?

Going incognito on your browser does not protect the user from trackers and spyware. If you want complete protection, you need to think about VPN service providers. VPN or virtual private network provides full encryption of the data between the sender and the receiver. It is one of the time-tested ways to protect user identity, data privacy and work with almost complete anonymity on the web. Check out the VPN recommendations that ensure complete freedom from third-party snooping and data spying. There is another way you may be able to protect your right to privacy, but the success will depend entirely upon the execution of the tactic. Plausible deniability can help save you and your data from the hands of the third-party authorities in case they get a whiff of the activities on your alleged device. If you can manage to prove that the phone or device that the user used to go online does not belong to you and that you do not know the password to access the files, you may get plausible deniability.

How does plausible deniability help with user protection?

In New Zealand, border agents have the right to check mobile phones, tablets, and passwords of the travelers by retrieving the passwords from them. While it is not a legal assurance, you can leverage plausible deniability in the event of privacy intrusions. One of the smart ways to achieve it is by encrypting your data on your devices. Whether it is your phone, laptop or external hard drives, you need to rely on 128-bit encryption to protect your data privacy rights and your human rights (the Universal Declaration of Human Rights, Article 12). Apart from encrypting the sensitive information, most professionals who rely on data for their livelihood, add a secret volume to the device. These are hidden and encrypted containers inside individual encrypted containers. There are two layers of safety along with double password protection. When an intruder accesses the outermost volume or folder, it is impossible to tell if there is another folder with data within.

Who needs complete data protection?

These are ways that can protect the data that you already have in possession. However, most of us are online all the time, and we tend to share data and information across mailing platforms and social media. For lawyers, private investigators, government officials, and doctors, data privacy is of utmost importance. They not only need protection for the data that already exists on their devices but protection from third-party intrusions while conversing with clients, colleagues and higher authorities. Only a VPN service provider can give you a satisfactory level of security and data protection you need to ensure the privacy of your clients. Data threats are real. Over a hundred ransomware threats have driven thousands of regular web users towards VPNs and proxy servers.

Do you need a VPN service?

To protect your data effectively, you must construct a threat model. An excellent threat model includes at least five individual traits –

  • The definition or identity of the data you need to protect
  • The potential threats to the information
  • The real probability of the intruders getting a hold of the data
  • The possibilities and methods of protecting the data
  • The possible result of a failure

Apart from encrypting your hard drives and SSDs, using strong passwords and using two-factor authentications on your profiles, you should ensure the use of end-to-end encryption of the communication channels you use to communicate.

At the same time, you must list the reasons you want to adopt a VPN service. Do you have something that needs protection? What will the discovery or intervention cause? Will it lead to incrimination, or social exile, or marital dispute? Will it cause entanglements with the law? Depending on your need, you should prioritize the protection requirements, your budget and the selection of the VPN service providers. Always pick a VPN that has a reliable reputation and a clean history, without any record of divulging client information to third-parties.

Why should all users consider adopting a VPN service soon?

A VPN service can give you peaceful browsing on public networks, protection from third-party intrusions and secure communication channels. Whether you want to access work accounts on the go or secure your browsing history, a reliable VPN service provider can help you out in any corner of the world. Most providers now cover all kinds of devices and operating software including iOS, Android and Android TV. They even provide proxy extensions for Firefox and Chrome users. Several providers offer multi-device and multi-user VPN accounts that can benefit you, your family and friends while on a foreign trip. For more shared accounts, you should check out their enterprise versions that cover all necessities of data privacy in large corporations.

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Keep Your Business Competitive With These Technological Must-Haves

Running a business in 2016 is a fascinating and complex endeavour. The truth is, the world of business is unlike it has ever been before. Not only is it more competitive than ever, but the rules seem to be getting looser and looser.

If you want to succeed in business today, you need to know how to adapt continually to a changing environment. As long as you remain fair, and consistent in your vision, you can do more or less whatever you please. And that is very good news indeed for anyone looking after a company.

Part of the process of keeping up-to-date with the world of business is taking on the latest technologies. This doesn’t mean that you have to religiously follow every new trend. Indeed, if you did, people would likely think less of you and your business as a result. But it does mean that you should be taking advantage of what technology is available.

At the end of the day, you should be using whatever is available to make your business a viable competitive force in the world today. But nor is it just about being competitive. It also makes little sense to ignore certain technological advances. If they are cost-effective, and they provide a means for you to do what you do quicker and easier – then that’s just good business.

With that in mind, let’s have a look at some of the top technological must-haves for your business this year.

Productivity tools

One of the most important aspects of running a business is ensuring that your time, and your staff’s time, is used effectively. After all, you are paying them their wage – you need to make sure that you are getting your money’s worth.

That’s why it’s important to keep their productivity high. This is just good business. Fortunately, there is technology available which enables you to make the most of the time spent in the office.

Programs such as OneNote allow you to keep a much more organised digital workspace. This is great news. Too much of our time at work is wasted on trying to find the right documents for any given task.

With OneNote, you have a user-friendly, easy way of keeping everything together which needs to be together. That way, you can spend more time working.

Even if you just make this change for your own computer, your business will see a dramatic improvement in its productivity levels. Not only that, but you can use that same software to keep tabs on the productivity of your employees. How’s that for a versatile piece of software?

The cloud

Long gone are the days when you would have to copy over files from one computer to another. Thank goodness – we all remember the hassle of having to email files, or put them on a flash drive. And if the files were too big, then it could prove to be a real nightmare.

Flash drives have their place, of course. But for a sprawling business which is only set on growing bigger, they do not serve all that much purpose. Any growing business needs a method of transferring files which is fast and easy to use. It is also a huge benefit if location doesn’t matter at all.

Part of the reason for this is that growing businesses often need to have more than one location in which to do their business. If you have started kitting out a second office, then you might be worrying about data transference.

Don’t – with the cloud, it’s no problem at all. The cloud allows you to have all your files available on any connected device, immediately. There are not even any transfer times, because it is just waiting at your disposal for you to connect to.

This is the kind of technology that business has been waiting for for many years. A few years ago, this would have seemed like a dream. Now it’s a dream come true.

The main beauty of the cloud is that it is easy to use. But even if you – or any members of staff – are struggling with it, then don’t worry. There is always a helping hand available. Consider icloud sign in for all your cloud needs. Chances are, you will have your answer in moments.

Social media

Any business owner worth their weight in salt knows the overbearing importance of marketing. The way you put your business forward into the public view says a lot about your enterprise. It also dictates, to a large extent, how successful you are likely to be as a company.

Marketing should be considered as one of the primary arms of your business. Of course, the methods involved in marketing are varied. And with the advent of certain technological advances, marketing is now more effective than ever. Nowhere is this plainer than in the world of social media.

Social media is a real godsend for business owners in today’s world. With social media, you have a tool which enables you to get your message directly into people’s homes (and pockets). Not only that, but you don’t even have to pay a penny. Unless you want to, of course, in which case, it is even more effective.

Social media allow you to project your brand image however you like, day and night, to millions upon millions of people all around the globe. Never before has there been a marketing tool so immediately effective. Truly, any business would be insane not to consider social media a central part of their marketing strategy.

If you run a business, and you want it to be a competitive force in today’s world, then getting engaged in social media is an absolute must. Ensure that your business has accounts on all the main sites.

But more than that – use them! The key to successful social marketing is a lively, healthy interactivity with the general public. Take the opportunity to present your company in a bold and exciting manner. The people will find it hard to forget your brand in a hurry – and that is the name of the game.

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